Mission and Culture

pr-2Brookdale’s Mission is…
Enriching the lives of those we serve with compassion, respect excellence and integrity.

Every day is an opportunity for Brookdale associates to deeply connect with people in a profound and personal way. For our residents, we provide comfortable lifestyles and caring environments, with opportunities to improve wellness, fulfill lifelong wishes, and stay connected with friends and loved ones. And for those seeking help and information about senior living, we offer answers to their questions and solutions for meeting the unique and individual needs of each resident and their family.

It all starts with listening to and understanding the unmet needs of those we are talking with; their hopes and uncertainties for themselves or for loved ones. Then we partner with them to determine a solution designed to help enrich their lives. We believe that growing older doesn’t mean the options for enjoying life have to shrink. Our philosophy is that we’re all aging, but that should never keep us from living.