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Exceptional Senior Living

Brookdale Southpoint offers a beautiful assisted living and memory care community for seniors. With a continuum of care, our inviting community is designed to support those needing assistance with daily activities. Residents have the security of knowing they can remain here without having to relocate and separate from their familiar surroundings and friendships, should their needs change over time.

We are located off Turner Butler Boulevard, in a fantastic location. Just a few miles away, the new St. Johns Town Center offers 1.1 million square feet of shopping and dining, as well as many new unique stores that are not available anywhere else in Jacksonville. St. Luke’s Hospital is just steps away, and Memorial and Baptist Hospital are also close by, if ever needed.

Our Community

Brookdale Southpoint offers 63 studio apartments and can accommodate a total of 102 residents. There are three different floor plans to choose from, including a standard and deluxe suite. Our largest floor plan can accommodate two people, which is a great option for those looking to save money or in need of companionship. Residents can make their apartments comfortable and homey by bringing in their own furniture and adding their own creative touches.

Our retirement community has many comfortable, cozy common areas including a living room, a library, an activities room, a media room with widescreen televisions, a dining room and a beauty salon/barber shop. We also offer two courtyards, including a covered patio with a grassy area and comfortable seats, and a back patio outside of our dining room, with wooden top tables. The front of our community is framed with a fully covered veranda, fountain, small pond and ficus trees.

An Active and Engaging Lifestyle

Because our property is centrally located, we can easily take residents wherever they want to go. Recent trips have included excursions to our local Farmer’s Market, the Jacksonville Zoo, an alligator farm, San Sebastian Winery, and the Museums of Science and History and of Contemporary Art. Jacksonville’s beaches are also a quick 20-minute drive, and we provide transportation in our own vans.

Our schedule is packed each week with a wide range of activities including bingo, card games, crochet and baking clubs, musical entertainment, Bible studies and church services or manicures in our salon. We have chair aerobic classes,  and bring in various experts to lead health and wellness programs. A special group called “Feelings with Anne” gives residents an opportunity to share their thoughts and feelings in a safe, structured environment.

Fine Dining

Substantial investments in our culinary program and staffing, allow us to provide mealtime experiences that set our communities apart from the competition. From a Culinary Arts Training Program for chefs, to our select seasonings and bakery options, Brookdale has created one of the industry’s leading dining services. Our fine dining experience is prepared by a trained chef and receives nutritional support and recommendations from a registered dietician.

Three restaurant-style meals are served each day in the group dining room and snacks are provided throughout the day. We continue to meet the nutritional needs of residents with dining choices that offer satisfying entrees while promoting health and well-being. Each meal offers a selection of delicious choices, sensational service and we always accommodate special restrictions and requests.

To help alleviate any confusion or added stress, we keep mealtimes very routine for our Memory Care community. Residents all sit together at the same time and same table each day. Meals are served on colorful plates and tablecloths so they can more easily distinguish their food. We also provide easy-to-eat snacks between meals, helping to ensure these residents get the nutrition and calorie count they need.


  • Emergency Response in Each Room
  • 24 Hour Security System
  • Concierge Service
  • Library
  • Arts & Crafts Studio
  • Beauty/Barber Shop
  • Courtyard and Garden
  • Community Kitchen
  • Fireside Living Room
  • Private Dining Room
  • Special Dietary Menus
  • Piano
  • Postal Services
  • Computer/Internet Access
  • Porch
  • Flat Screen TV
  • Guest Suite(s)
  • Meeting Rooms
  • Landscaped Grounds

Levels of Care

As the population ages, more people are discovering assisted senior living and the peace of mind we offer. Our community’s approach focuses on being a trusted partner and listening to your needs, understanding the life you want for yourself or a loved one and customizing a solution that puts that life within reach.

Brookdale Southpoint offers two levels of care:

  • Assisted Living is where residents receive personal assistance and support with the daily activities and services needed, such as medication management, meals, bathing and dressing, as well as amenities for housekeeping and linen services, transportation and recreations. Our individualized care plans provide an ideal blend of convenience and support, with respect for personal preferences.
  • Memory Care was created over 25 years ago and continually embraces current research in Alzheimer’s and dementia care, coupled with the experience of caring for thousands of people with dementia. Associates help residents create daily moments of success, offering opportunities for them to experience a sense of purpose and meaning. A gently daily structure is provided to help maintain and encourage current skills.

Personalized Approach to Assisted Living

We offer Assisted Living care so you’ll be prepared, if or when you need more assistance. It all begins with a personal service assessment. We take the time to listen to our residents, so we can understand their needs; then we establish clinical, dining and program support that works for them in a meaningful way.

We partner with our residents, recognizing their individual needs and preferences, and adjust services to meet their changing needs. So whether it’s a unique snack, the celebration of a favorite season or a lifelong interest, we value the privilege of knowing our residents and building relationships with them to create a truly personalized living experience.

With our exclusive personal service system, you can live your life the way you want with the right care at the right time, delivered by the right people. Through years of experience serving seniors, we have developed a process that allows us to customize personal care plans for our Assisted Living residents. Your customized care plan means you only pay for the services you need and want, giving you the flexibility to change your plan.

More About Memory Care

Memory Care at Brookdale offers programs and a secure environment for those with Alzheimer’s disease or other types of dementia. We believe that no matter where an individual is in their life, each has the right to live in a dignified manner and enjoy meaningful experiences every day.

Deeply rooted in a person-centered approach, our program focuses on sustaining feelings of belonging and purpose while seeking to preserve a sense of self. Providing excellent dementia care is a complex task that requires ongoing guidance and teaching for our staff members. All of our highly trained associates receive initial and on-going training in proper techniques, approach and care for seniors with dementia.

An established set of protocols and techniques enables our team to intervene when challenging behaviors resulting from dementia arise. Our whole-community philosophy is the key that empowers our staff to identify any unmet needs and be a part of the solution.

Strong Professional Relationships and Loving Staff

Our community provides for our residents on-site physical, occupational and speech therapy in the privacy of their own apartment or a common space. Since the therapists are here full time, they are able to develop great relationships with each individual. We also have a few physicians that will schedule appointments here in our community, and we are happy to make referrals with nearby skilled nursing facilities, if needed.

The Southpoint staff is proud of the longevity of qualified and nurturing caregivers, medical assistants and executive management. Our personalized approach encourages each person to continue to live as they please while respecting individual preferences. All of the services we provide are customized to personal and unique needs by creating a way of life that enriches the lives of others through compassion, respect, excellence and integrity.

Learn More About Our Community

To experience Brookdale Southpoint and the services we provide, please give us a call. We would love to show you our home!

License #AL9380